Geo Conquesting vs. Hyper Mobile

and why they should be used together for B2B Advertising Platforms!

Both technologies are used in tandem for each of their complementary benefits. HyperMobile targets and displays ads in real time while the consumers are in the targeted area. When they then leave the hyperlocal targeted area Geo Conquesting takes over and retargets them long term.

And don’t worry, geo conquesting is very affordable for any local business? since there is no expensive equipment needed to capture the customers at these locations.

Here’s a quick video that explains everything in detail for B2B Advertising Platforms:

To see more how this can work for your business just contact us for some examples how other companies in the business of B2B are bringing in new customers with this top secret technology.

 

geo targeting capabilities advertising

 

What Everyone Ought To Know About Hyperlocal Advertising

 

Targeted location-based advertising in real time

Hyperlocal content advertising in real time grew out the combination of satellite based location services and advanced wireless data built into mobile devices. Satellite-based location services grant a high degree of physical location precision. When satellite based location services are combined with a mobile device's access to the vast set of Big Data and services, hyperlocal appears in completely a new light. Realtime internet sensitivity of an individual's precise geo-location in real time allows users in terms of individual consumers, businesses, corporations and organizations alike to consume or deliver hyperlocal contextual content that is relevant to specific consumers at extremely small time scales. Especially the hyperlocal GPS mobile apps change the way humans interact with their environment by providing a much faster, valuable and contextual source of information. The mobile geo connection data available to hyperlocal apps allows advertisers to fuse GPS location data with contextual big data to improve the selection process of the user where to do business and which store with.

 

geo targeting competitors

 

Be Warned That You?re Losing Ad-Spend By Not Using Hyperlocal Advertising Campaigns

 

Blurred lines between virtual and physical

Proximity marketing is an expression used to explain location technology for attracting consumers through direct engagement on their mobile devices or GPS or Blootooth enabled mobile phones. With omnichannel browsing and consumer shopping patterns, proximity marketing seeks to provide marketing methods with high relevancy and personalized, contextual targeting. To pull in more sales, local businesses want to make relevant compelling offers the user cannot resist. For the attraction and retention of future customers techniques and tools are needed. Technologies like geo-conquesting, geo-fencing, NFC, social check-ins and retargeting are being used these days to accomplish an appropriate combination of digital advertising and marketing and offline buying.

 

geofencing geo-targeting geo-conquesting

 

Be Warned That You?re Losing Ad-Spend By Not Using Hyperlocal Advertising Campaigns

 

Artificial intelligence in action with big data?analysis

Thanks to the information gathered by hyperlocal, proximity and contextual marketing methods, local advertisers now have access to large amount of data, that can be used to generate an heat-map of spaces and identify which areas of a business generate more attraction and engagement, and thus have a good potential to increase sales and revenues.

 

location-based mobile marketing solutions

 


B2B