Geo Conquesting vs. Hyper Mobile

and why they should be used together for Accounting Advertising Ideas!

Both technologies are used in tandem for each of their complementary benefits. HyperMobile targets and displays ads in real time while the consumers are in the targeted area. When they then leave the hyperlocal targeted area Geo Conquesting takes over and retargets them long term.

And don’t worry, geo conquesting is very affordable for any local business  since there is no expensive equipment needed to capture the customers at these locations.

Here’s a quick video that explains everything in detail for Accounting Advertising Ideas:

To see more how this can work for your business just contact us for some examples how other companies in the business of Accounting Service are bringing in new customers with this top secret technology.

 

find your competitors customers

 

Make Your Hyperlocal Marketing Funnel A Reality

 

The right ad being displayed at the right time at the right place boosts conversions and reduces ad spend

One of the most crucial factor in hyperlocal marketing is to provide an irresistable offer to the consumer at the right time and place at a seductive price. This is a conversion requirement.

  • Right Time: The delivery of advertisements must happen when the potential customer has a need for the product or service.
  • Right Place: The promotion must be put in front of the consumer's eyeballs at the very moment when he/she is near the store and the probability of the conversion is at a peak. Big Data shows that advertisements served within a close radius around the store tend to get five times more conversions.
  • Right Offer: Promos must be tailored to the needs of the target audience. For the purpose of campaign optimization the metrics and the profile of the most loyal clients and their buying patterns must be taken into account and match the customer avatar.

 

mobile marketing automation platforms

 

Hyperlocal Advertising Secrets

 

Artificial intelligence in action with big data analysis

Thanks to the information gathered by hyperlocal, proximity and contextual marketing methods, local advertisers now have access to large amount of data, that can be used to generate an heat-map of spaces and identify which areas of a business generate more attraction and engagement, and thus have a good potential to increase sales and revenues.

 

geofencing geo-targeting geo-conquesting

 

Be Warned That You’re Losing Ad-Spend By Not Using Hyperlocal Advertising Campaigns

 

Hyperlocal Marketing - a powerful ally for sales

Thanks to Hyperlocal Marketing, customers of a local business can receive coupons, containing a daily deal offer, directly on their smart phones, while walking, looking and shopping within a specific pre-defined area such as the competitor's store for example. With geo-fencing the retailer or service professional can easily drive his shopping experience and increase his sales. Hyperlocal Marketing allows the business to literally transform people passing by the store in customers by pulling and attracting them even away from the competition and inside the advertiser's store, engaging them with competitive offers as well as interesting, personalized and contextual content.

 

gdpr geo targeting

 


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